About CoachTalk

Built from golf experience.Powered by technology.

CoachTalk started with more than 30 years of experience inside golf, but turning that experience into a connected coaching product required much more than golf knowledge.

The product brings together software engineering, AI, cloud infrastructure, data architecture, voice technology, product design and continuous testing.

The MindGame System™ provides the coaching framework. The technology connects conversations, rounds, practice and captured golf across the Phone App and WebApp.

The result is a connected coaching environment designed specifically around the golfer.

Why I Built CoachTalk

After more than 30 years in golf, I kept seeing the same gap.

Golfers had swing coaches, launch monitors, GPS, statistics and more information than ever. But so much of what actually shaped their golf was still disappearing between rounds, practice and lessons.

The decisions. The reactions. What they were working on. What changed under pressure. What kept repeating.

Watching my son play competitive golf made that even clearer to me.

I wanted to build a coach that could connect those pieces over time.

That became CoachTalk.

Dirk Delfortrie, Founder of FoCoCo and Creator of CoachTalk
Founder & Creator

Dirk Delfortrie

PGA Member since 1996

Dirk Delfortrie is a PGA Member since 1996, entrepreneur and product creator with more than 30 years in golf. His career has spanned coaching, golf operations, leadership, product development and building businesses inside and outside the game.

CoachTalk brings those experiences together around one idea: Understand the golfer more completely, then coach what matters most.

“After more than 30 years in golf, I wanted to build the kind of coach that could understand the golfer, not just the swing.”

What We're Building

CoachTalk is a connected golf coaching framework built around the MindGame System™.

It brings conversations, rounds and practice together so the coaching can understand more of the golfer, not just one isolated moment.

The Phone App keeps things simple while you play and practise. The WebApp gives you more space to review, explore and understand your golf.

Behind both is the same connected CoachTalk experience.

Simple at the front. Powerful behind the scenes.

Where CoachTalk Is Going

We are building toward a coach that understands more of your golf over time.

More connected context. Better pattern recognition. Deeper personal coaching. More continuity between rounds, practice and conversations.

The technology will keep evolving, but the goal stays the same:

Help golfers understand their game from a perspective they have never had before.

The Company Behind CoachTalk

FoCoCo is the golf technology brand behind CoachTalk.

CoachTalk has been in development since 2025 and is operated by Quantum Surprise Lda, a Portuguese company.

Our focus is building a connected coaching experience that becomes more useful as golfers talk, play, practise and learn.

CoachTalk

Ready to understandyour game differently?

Coaching Beyond the Swing

No credit card required

Log In